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It’s no secret that, unlike other countries across the African continent, it’s the big retailers that occupy the largest spaces on the retail spectrum in South Africa. It’s also no longer news that retailers in almost every sector continue to suffer turnover loss that is directly attributable to the
JOHANNESBURG, 01 December - During one of the toughest financial years of recent history, Social Lab South Africa is proud to report a period of extraordinary growth. Amidst a variety of account wins, the team has grown its billings by 300% and tripled its team size.
JOHANNESBURG, 18 November - Vodacom and Ogilvy have jointly announced that their fruitful 5-year partnership will conclude at the end of March 2021.
"A campaign that truly lives its pay-off line," is how Ogilvy Cape Town creative director Alex Goldberg describes 'The Drive To Defy' launch of the new Volkswagen T-Roc.
COVID-19 has changed the social contract between employees and employers, and we now have new expectations of working. As companies start returning to the office, leaders face new challenges in redesigning the way their organisations work, writes Emma Nicol.
JOHANNESBURG - The US$4.5 trillion global wellness economy – growing twice as fast as the world economy – is now so pervasive that 73% of consumers consider wellness an essential element of a brand’s strategy.
Ogilvy has become the first agency brand to reach an impressive social media milestone: one million followers on LinkedIn.
JOHANNESBURG – Ogilvy has appointed Enver Groenewald as the new Group CEO of Ogilvy South Africa, effective October 1, 2020. Groenewald joins the agency from Unilever where he has been Africa Director and served on their Africa Leadership Team for the past five years.
What do we mean by Fake News?
‘Fake news’ is simply a current term for false information which spreads widely. It can be misinformation (defined as material, which is incorrect, but the propagator does not know or believe it to be false) and dis-information (which is material that is deliberately
Now is not the time to ram sales campaigns or overt branding at consumers. Now is the time to reassure them, help them; and keep communicating changes, safety and how you are adding value to their lives. Retailers admit it has been extremely tough to navigate the new trading environment in the shadow of
As the world struggles with the impact of Covid-19 it may seem strange that a series of tragedies on the world’s highest peak could serve as a lesson in crisis communications. We don’t usually associate high altitude mountaineering with lessons for business, leadership and reputation management. In this
JOHANNESBURG – Ogilvy has ushered in the new year with two powerhouse appointments to further strengthen the agency’s impressive PR capability – ENCA co-founder Patrick Conroy and content editor Lerato Tshabalala.
Ogilvy South Africa CEO, Alistair Mokoena, will be leaving the group and joining Google South Africa. “Alistair has been a part of our journey since 2015. He feels that now is the time to embark on the next stage of his career. We wish him every success,” says Ogilvy EMEA CEO Paul O’Donnell.
JOHANNESBURG – Ogilvy South Africa has announced the promotion of Joanna Oosthuizen, Ogilvy South Africa’s Chief Operations Officer, to Director Public Relations & Influence for Ogilvy’s Europe, Middle East and Africa (EMEA) region.
JOHANNESBURG – Ogilvy has announced the appointment of Neo Makhele to Chief Strategy Officer of Ogilvy South Africa, and Mathieu Plassard as Chief Growth Officer, as it continues to future-fit Ogilvy for the new marketing environment.
Ogilvy South Africa and their clients took to the stage at the 2019 New Generation Awards, winning a total of 7 golds.
Ogilvy South Africa is bidding farewell to Group Managing Director Luca Gallarelli, as the industry leader takes leave of the agency 17 years after he first joined.
Ogilvy South Africa celebrated its 6th consecutive Grand Prix at the 2019 Loerie Awards, the region’s largest advertising festival. Continuing its remarkable winning streak, Ogilvy once again took home the shows highest accolade.
Ogilvy SA Chief Creative Officer Pete Case will leave the agency at the end of 2019
Ogilvy South Africa emerged triumphant at the Apex Awards on Thursday, 11 July, taking home a total of six awards at the event, hosted at The Venue at The Houghton.
The inaugural Marketing Achievement Awards (MAAs) were held in a glittering ceremony at the Sun City Superbowl last week,
Ogilvy Johannesburg has announced Lebo Madiba as the new Managing Partner: Public Relations & Influence at the agency.
Vodacom has launched a heartwarming television commercial emphasising the organisation’s commitment to building South Africa through digital education.
Pete Case officially inducted onto the Council by Ogilvy CEO John Seifert and Chief Creative Officer Worldwide Piyush Pandey in Nashville, USA, earlier this year.
Once again Ogilvy and its clients managed to lead the Bookmarks in the increasingly important categories of Mobile, CRM, Loyalty programmes, Gamification, Content Strategy, Online video and Social Media.
Ogilvy South Africa took home 23 statues from the 2018 Loeries held in Durban, including its 8th Grand Prix in a row. Find out more
JOHANNESBURG, March 2019 – Ogilvy South Africa made significant impact at the recent Creative Circle Awards, with Ogilvy Cape Town ranking as top performing agency across the year. Ogilvy Johannesburg also placed second in the Agency of the Year rankings and Ogilvy South Africa shared joint first place in
<p><span><span><span>Now is not the time to ram sales campaigns or overt branding at consumers. Now is the time to reassure them, help them; and keep communicating changes, safety and how you are adding value to their lives.
Ogilvy South Africa is proud to announce the appointments of Nkosinathi Biko and Nonzukiso Zukie Siyotula to its board of directors,
Ogilvy is proud to announce three new senior appointments that deepen the client-centric approach at the recently re-founded agency. Find out more!
Ogilvy emerged from the recent Association for Communication and Advertising (ACA) APEX awards with an unrivalled five awards. Find out more
Ogilvy Cape Town has been awarded a Cannes Lions Grand Prix for its Soccer Song for Change activation. Learn more!
Ogilvy announced the agency’s re-founding and new mission to serve as an integrated creative network that Makes Brands Matter. Learn more now!
The reality of effectively marketing through the line, has for many years been an incredibly complex discussion. Learn more!
The advertising industry has created a stirring tribute to the volunteers of the NSRI to mark the 50th anniversary of the organisation
Ogilvy South Africa took home 25 statues from the 2017 Loeries held in Durban at the weekend including its 7th Grand Prix in a row.
Rick Ross is the latest big hip hop star to feature in a Castle Lite campaign.
Ross appears in an epic new TVC ‘On A Boat’ which was created by Ogilvy Cape Town, directed by Sam Coleman from Giant and styled by hip hop fashion king, Groovy Lew.
<p>Ogilvy & Mather (O&M) South Africa announced today that Abey Mokgwatsane has resigned as Chief Executive Officer and will be leaving the company at the end of September to join Vodacom as its new Managing Executive for Brand and Communications.“Abey has been a transformational leade
<p>Ogilvy & Mather has been an agency of record for the ANC in various elections since 1999, including the 2016 Local Government elections.
Awande Dlamini | Ogilvy Marketing
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