Ogilvy South Africa

About Us

In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world with more than 500 offices and 20,000 staff across 169 cities.

Ogilvy & Mather South Africa’s origins lie with a small hot shop in Cape Town, founded by Bob Rightford, Brian Searle-Tripp and Roger Makin in 1976. After merging with Ogilvy in 1984, Ogilvy & Mather RS-TM dominated the local creative scene during the first decade and over the next twenty years was recognized as a brand-focused agency that acted with integrity.

During the 1990’s, Ogilvy & Mather South Africa soared creatively under the leadership of Robyn Putter (1950-2010), who eventually went on to become the global creative head of WPP.

Today, Ogilvy South Africa is the leader in the industry, focused on building and transforming brands. Employing more than 900 staff across three offices, Ogilvy remains true to David’s vision; we still see ourselves as a company that does more than ads and have proven that by maintaining our humility and an almost divine discontent at our past successes, we can do more than stay relevant. For more than 50 years, Ogilvy South Africa has created iconic advertising for clients such as KFC, VW, SAB, BP, DStv and Mondelez amongst others, and we continue to live by our founders credo of existing to “Make brands matter”.

Leadership
Enver Groenewald - Group Chief Executive Officer

Enver Groenewald

Group Chief Executive Officer

Jamel Benfella - Chief Financial Officer

Jamel Benfella

Chief Financial Officer

Mathieu Plassard - Chief Growth Officer

Mathieu Plassard

Chief Growth Officer

Angela Madlala - Chief People Officer

Angela Madlala

Chief People Officer

Neo Makhele - Chief Strategy Officer

Neo Makhele

Chief Strategy Officer

Matthew Barnes - Chief Creative Officer

Matthew Barnes

Chief Creative Officer

Tracey Edwards - Chief Delivery Officer SA and Acting MD - Johannesburg

Tracey Edwards

Chief Delivery Officer SA and Acting MD - Johannesburg

Vicki Buys - Managing Director – Cape Town

Vicki Buys

Managing Director – Cape Town

Yusuf Khalil  - Managing Director – Durban

Yusuf Khalil

Managing Director – Durban

Broad-Based Black Economic Empowerment (BEE)

Today, we're a company that reflects the energy and diversity of our country
and are a BEE Level 1 contributor.

BEE Certtificate